Sunday, 29 November 2020

[NEWS] iQIYI International takes Malaysia by storm (Final)

Think you have style? iQIYI International takes Malaysia by storm with #iQIYIStyle Hashtag Challenge on social media and a new made-for-Malaysia webisode.

Leading international streaming entertainment service iQIYI International continues to take Malaysia by storm with its very own #iQIYIStyle Hashtag Challenge and new content series, iQ Remix, following its #AnakMalaysia campaign.

Launched in October, the #iQIYIStyle Hashtag Challenge (HTC) garnered more than three times video views and user generated videos compared to other commercial TikTok HTC campaigns in Malaysia. Among those who participated in the #iQIYIStyle HTC were iQIYI International VIP Ambassador, Lawrence Wong, and popular influencers including Nick Syaf, Jackhuah, Yeesan, Sikar, Zarul, Sry, Qaasrina, Hashmitha, Danny Koo, Johanis, Queenyytan, Batrisyia as well as Zarol, Amri and Ecah from CIKIDOT. The challenge, invites fans to submit a creative video portraying their own personalised “glam look” against a backdrop of an iQIYI programme-themed magazine cover with music.

Fans of TikTok still have the opportunity to enter the #iQIYIStyle HTC which ends on November 30. Participants can stand a chance to win attractive prizes such as Samsung Galaxy Z Fold2, autographed photo by Lawrence Wong and iQIYI VIP subscription. Winners will be notified via the official iQIYI Malaysia TikTok by December 5.

iQIYI Malaysia also came up with new original monthly webisode 'iQ Remix' that combines characters from various prime-time dramas available on iQIYI. The webisode aims to feature various angles of iQIYI for viewers to get a better understanding of the brand. The first episode entitled 'Cawan Siling' features Laila (Riena Diana) from the drama Kampung People, Helmi (Syazwan Zulkifly) from 7 Hari Mencintaiku and Fahad (Saharul Ridzwan) from Cinta Sekali Lagi. Over 4 million viewers have watched the drama Cinta Sekali Lagi since its launch on iQIYI Malaysia two weeks ago. 

Viewers can look forward to watching the latest Asian programmes such as Biar Mereka Cemburu, Hadiah Dari Tuhan, Hush, Dear Missy, Ultimate Note, HAHAHAHAHA, Youth With You 3 and Daughters, available in English, Mandarin and Bahasa Malay subtitles on www.iQ.com or download the iQIYI app on Apple Store or Google Play Store.

For more information, follow iQIYI Malaysia on social media: 
Facebook: www.facebook.com/iqiyimalaysia 
Instagram: www.instagram.com/iqiyimalaysia 
TikTok: www.tiktok.com/@iqiyi_malaysia 
Twitter: www.twitter.com/iqiyimalaysia
YouTube: www.youtube.com/c/iqiyimalaysia

THE END

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